Late Thursday, as rumors swirled concerning a shooting at Brown University, CNN’s Kaitlan Collins posted on social media, highlighting the uncertainty and pointing viewers to her network’s 9pm newscast.
Although the network is hardly a impeccable news source, her message rang true to many. It stands as one of the outlets where one can locate reality-based and mostly reliable reporting – especially during crises such as the one developing close to a New Hampshire storage facility.
An Uncertain Situation During a Corporate Tug-of-War
Yet the news network, now 45 years old, finds itself in a vulnerable position as two massive media corporations compete for ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the future of CNN has become part of a high-risk game of mergers and acquisitions, not as a question of what helps the information-seeking public.
“This is yet another example of the profound systemic issues with origins in decades of governmental choices,” said Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The debate about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a more important point.
“The narrative is crafted as a business story with key players as the protagonists, but there is very little discussion of the common good,” Pickard said.
The Complicating Element: The Former President
The network's predicament is complicated by Donald Trump’s opinions about a network he has long portrayed as perhaps his primary “fake news” adversary.
Recall the chants of “CNN sucks!” at his rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now claims that the network requires new ownership. This can be interpreted as ownership that will shield him from journalistic oversight. That is one reason why he appears to favor Paramount Skydance, which has made a hostile bid.
Trump has reason to prefer that bidder more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently placed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that venerable news network.
A Future of Further Turmoil
It is important to note, if Netflix wins, CNN and other cable outlets would first be carved out into a standalone company. This might be a relief to many at the network, but it’s not exactly a guarantee of stability. That setup could position CNN for another sale. The cycle continues.
In the view of Timothy Wu, a lot of this is illegal, anyway. The influential voice of big tech’s dominance wrote recently that competition laws should block both deals.
“Either merger would be detrimental to the country, and both should be opposed by anti-trust authorities,” Wu recently wrote.
The Bigger Challenge and a Path Forward
No matter the outcome in this situation, the underlying crisis persists.
“The present media landscape is a very structure that undermines democracy, but we shouldn’t give in to learned helplessness,” Pickard emphasized. Regulatory choices – dating back to the 1930s and 1940s – helped to build this profit-obsessed monster, and different policy decisions can tackle it.
Is this likely in an era where the top communications regulator will not confirm that the agency is independent? Reform is highly improbable now, but that should not imply it will be impossible forever.
Policies that bolster independent news organizations, bolster local journalism, finance public media, and outlaw the accumulation of media power in too few hands are within reach – they are essential for a healthy democracy.
In the world of media ownership, bigger isn’t better. And news organizations such as CNN must not be pieces in the latest acquisition battle.